The vision for ASHYA (pronounced “agh-shya”), the accessories design label, since its inception (2017) has been rooted in travel, cultural awareness, and the act of unifying style and utility. Co-founded and co-creative directed by American & Jamaican design duo Ashley Cimone and Moya Annece, the brand emerged as an “ode to exploration”. Motivated by global black, brown + indigenous communities and transient modern life, we approach design with effortless mobility and essentialism in mind.
“To be an explorer means choosing curiosity over fear, ultimately ignigting creative thoughts and the mystery of inspiration”
— Elizabeth Gilbert